By Juliya Tatyana. Tennis. Published at Tuesday, November 07th, 2017 - 17:32:33 PM.
This new innovation created in collaboration with French tech outfit PIQ which is also working on bringing more sensor based analytics to other sports like golf and skiing is part of two big trends. The obvious trend is the data driven way to understand your game. As Genie Bouchard said at Friday’s product launch at the Manhattan Plaza Racquet Club “people can tell you when you’re hitting the ball but there’s nothing more accurate than technology.” The metrics she is most interested in are where in her stroke she typically makes contact with the ball and the speed of her arm on groundstrokes.
Crush Zone is an innovative grommet system that compresses at impact and increases ball dwell time on the strings. The benefit of this technology is better feel and more potential energy that drives explosive power.
Advances in materials equipment conditioning and training have increased the pace of today’s game. Players look for any edge over their opponents: every gram counts. Bringing lightness to tennis footwear presents a unique challenge. Players not only need speed but just as importantly they also need support.
Another rule change designed to the improve the sport concerns the pre-match warm-ups. Administrators and pundits alike have been searching for ways to speed up the sport and they have a logical place to shave off some time when it comes to the warm-ups. Players will now be expected to meet at the net in a more timely fashion and adhere to the chair umpire's command when “time” is called or face a hefty financial penalty. The match is the main event after all so if any unnecessary dillydallying can be cut so much the better.
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