Published at Monday, March 12th, 2018 - 09:12:45 AM. Tennis. By Iris Theresa.
Lightning fast players like Sascha Zverev and Ana Ivanovic will perform in the new adizero Ubersonic 2. Their dynamic and aggressive style calls for a shoe that doesn’t get in the way of their game but elevates it to new heights. For them – and for all players who waste no time scoring points sprinting cross-court to hit impossible winners - the adizero Ubersonic 2 is the right choice.
Do sponsors support their charge’s behaving in such a manner? Do they appreciate having their products smashed just to advertise (and how is it more of an advert anyway?)? Do they condone such an example to the rest of the world that could potentially get further into the sport and what of the tennis federations and associations that could stamp this behavior out and do very little? Of course it’s necessary to express oneself in the simmering experience of top-level tennis but violent conduct needs to be curtailed before it gets out of hand. Tennis is evolving rule changes are being brought in the subject of equal pay has been addressed and there is a fierce new generation of talent. But now is the time to make sure tennis doesn’t become just another modern spectacle that surrenders its very essence in order to entertain. It can and always has entertained but it doesn’t need to dumb down or reduce what makes it so unique what makes it such a fascinating and compelling sport both from a mental and physical viewpoint.
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